The Lonely Carper
We're psyched to announce this exclusive collab between MC and the phenomon ‘The Lonely Carper’ who has took socials and YouTube by storm recently. Stephen, the man behind TLC does everything in his time off after work and puts loads of effort and energy into his page and channel. Whilst helping and reaching out to people with mental and loneliness issues as well. To us, Stephen seems like one of the really good people in fishing.
Currently The Lonely Carper has a hoodie available in the UK only as a collab with Terreign Clothing. But with Brexit making things not ideal sometimes, Stephen was looking for someone to partner up with in Europe as his channel also has a massive following over here. Joeri Kwanten, one of our close customers, reached out to us and after speaking to Stephen and looking at what he does for the angling community, we got thinking and came up with this super start of a collaboration.
To begin with, we will come with a MC x TLC hoodie and shirt, both available in 4 colours and as a customer you will have the luxury of selecting standard or fairwear fabric leaving you two price options. All garments will be produced on a made to order basis with a local company MC works with all the time. Next will be a limited edition MC x TLC pop up every season and the beauty of this will be that you as MC x TLC followers will have the chance to decide what flavours or blends will come next. More about this soon on the TLC Instagram page and stories.
In future we are also planning some headwear and stickers, but let's first see how this starts off.
As Stephen nor us are in this collab for the money we've decided to donate a percentage of the profits to a charity The Lonely Carper selects. In the UK that usually is a charity working around mental/social awareness, but for this collab we will select a similar one (or more) in Europe. Together with Joeri it has been decided that the first collab must be one that gets more kids into fishing and who is better placed to do that than Belgian's non profit organisation The Carp College.
PS In the text above we've been constantly speaking about a Euro collab, but can also ship to the UK if you wish.
Lonely. Not alone.
Gio / Stephen / Joeri
